Cleetus McFarland Net Worth: From YouTube Burnout King to Speedway Mogul

Garrett Mitchell, the man behind the viral Cleetus McFarland persona, has transformed his love for cars into a multi-million dollar empire. Starting as a humble cameraman, he’s become a major player in the automotive world, with an estimated net worth ranging from $3 million to $9.3 million. His wildly popular YouTube channel, boasting over 2.88 million subscribers and billions of views, is the engine of his success, showcasing adrenaline-pumping content that captivates car enthusiasts globally. However, Mitchell’s empire extends far beyond YouTube. He’s cultivated a lucrative merchandise line and poured his ambition into the DeSoto Speedway project, transforming it into the renowned Freedom Factory. Buckle up as we delve into the secrets behind Cleetus McFarland’s financial success and the strategies that have made him a household name.

Just How Rich is Cleetus McFarland?

You know him as the burnout-loving, car-crazy Cleetus McFarland, but behind the persona is Garrett Mitchell, a man who turned a passion for speed into a multi-million dollar enterprise. Mitchell isn’t just racing cars—he’s racing toward financial success and winning.

His journey began in 2015 at a Colorado racetrack. A comedic video of Mitchell fooling around went viral, giving birth to the Cleetus McFarland character. Audiences were drawn to his humor, genuine excitement about cars, and of course, the epic burnouts.

YouTube Gold: From Views to Riches

The Cleetus McFarland YouTube channel is now a powerhouse, with over 2.88 million subscribers and almost a billion views. This translates to substantial revenue, with estimates suggesting he’s earned around $3.9 million from YouTube ads and sponsorships alone.

Recognizing the potential of his brand, Mitchell, or rather, McFarland, expanded beyond YouTube. He launched a line of merchandise, featuring the Cleetus McFarland logo on everything from t-shirts to hats, building a merch empire that likely has its own zip code.

From Abandoned Track to Speedster’s Paradise

In 2020, Mitchell took his passion to the next level by purchasing the DeSoto Speedway, a racetrack that had seen better days. This wasn’t just a purchase—it was a power move. He’s revitalizing the track, creating a haven for Cleetus McFarland fans and a hub for everything fast and loud.

Cleetus McFarland’s Net Worth: More Than Just a Number

The big question on everyone’s mind: just how much is Cleetus McFarland worth? Sources estimate his net worth to be around $3 million. However, that figure doesn’t factor in the potential goldmine that is the Freedom Factory or his ever-growing list of business ventures. It’s safe to say that $3 million is just the tip of the iceberg.

The Secret Sauce: More Than Just Fans

What’s the key to Cleetus McFarland’s success? While the cars and burnouts are exciting, it’s the community he’s built that sets him apart. Cleetus McFarland Nation, as they call themselves, are devoted fans who live and breathe everything Cleetus. In turn, Mitchell fosters that loyalty, treating his fanbase like gold, and turning their enthusiasm into a financial engine.

Staying Ahead of the Curve: The Digital Hustle

The internet is constantly changing, and Mitchell has adapted to stay ahead of the curve. He’s embraced new platforms, refined his content, and kept his finger on the pulse of what his audience craves, solidifying his relevance in the dynamic digital landscape.

The American Dream, Fueled by Horsepower

Garrett Mitchell’s journey as Cleetus McFarland is a testament to the power of passion, hard work, and a keen understanding of social media. He’s living proof that dreams can become reality, turning a love for cars into a multi-million dollar empire.

Cleetus McFarland’s Car Collection: Outperforming the Competition

Cleetus McFarland’s Insane Car Collection: You Won’t Believe How Many He Owns!

Cleetus McFarland, the YouTube racing sensation, is renowned not just for his driving skills but also for his ever-growing fleet of unique and powerful cars. While the exact number remains a mystery, Cleetus McFarland’s car collection is estimated to include dozens of vehicles, ranging from classic muscle cars to custom-built dragsters. Beyond individual cars, Cleetus McFarland’s purchase of Desoto Speedway, now Freedom Factory, signifies his dedication to the car community and provides a playground for his ever-expanding automotive arsenal. Cleetus McFarland’s passion for cars extends beyond mere ownership; each vehicle plays a unique role in his content, racing endeavors, and brand, captivating millions of fans worldwide.

  • Nobody knows the exact number of cars Cleetus owns except maybe Cleetus himself.
  • Most guesses say it’s definitely over a dozen, but it could be way more.
  • His collection is like a greatest hits of automotive history, with a little something for every type of car enthusiast.
  • The Freedom Factory adds a whole other layer to the equation, with its own fleet of vehicles that Cleetus can play with.
  • Basically, the man loves cars, he’s got the means to collect them, and he’s not stopping anytime soon.

How Much Did Cleetus Pay For the Freedom Factory? Dissecting the Cost of Automotive Freedom

Revealed: The Price Tag of Cleetus McFarland’s Freedom Factory

Cleetus McFarland purchased the future Freedom Factory, formerly Desoto Speedway, for $500,000 in a pre-pandemic auction in January 2020. This investment, described by McFarland as “spending all he had,” became the foundation for a multi-faceted automotive entertainment brand. Beyond the initial purchase, transforming the abandoned speedway into the Freedom Factory required significant additional investment, showcasing McFarland’s dedication to his vision. The Freedom Factory stands as a testament to turning passion into reality, with McFarland’s gamble on a forgotten speedway evolving into a thriving hub for car enthusiasts worldwide.

  • Date: January 2020
  • Location: Bradenton, Florida
  • Former Name: Desoto Speedway
  • Purchase Price: $500,000
  • Acquisition Method: Auction
  • Context: The purchase occurred just before the COVID-19 pandemic, adding an element of risk to the investment.
  • Source: “Cleetus McFarland: The Making of an Automotive Personality” (https://theshopmag.com/)

Cleetus McFarland’s Road to Riches: Deconstructing His Multi-Million Dollar Empire

Cleetus McFarland Net Worth: From YouTube Burnout to Multi-Million Dollar Entrepreneur

Cleetus McFarland, the self-proclaimed “Hemi Brother,” has built a multi-million dollar empire fueled by roaring engines, viral YouTube content, and savvy business ventures. From humble YouTube beginnings to owning a racetrack, Cleetus McFarland’s journey proves that passion, combined with smart monetization, can lead to extraordinary wealth. Cleetus McFarland’s net worth isn’t just about YouTube ad revenue; his Freedom Factory racetrack, merchandise, sponsorships, and brand collaborations form the pillars of his financial success. With over 1.3 billion YouTube views translating to an estimated $3.9 million in pre-tax revenue, Cleetus McFarland demonstrates the earning potential of the platform for automotive content creators.

  • YouTube: Started January 28, 2009, initially working as a social media manager for 1320Video.
  • Breakthrough: The “Cleetus McFarland” character goes viral at Rocky Mountain Drag Week.
  • Signature Content: Car builds, racing events, challenges, vlogs featuring his team and unique vehicles like “Leroy” (a bodyless Chevrolet Corvette C5) and “Mullet” (a modified Chevrolet El Camino).
  • Current Stats: Over 1.3 billion views, estimated $3.9 million in pre-tax revenue (based on average YouTube CPM).
  • Merchandise: Sells apparel, accessories, and car-related products featuring his catchphrases and brand logos.
  • Sponsorships: Partners with brands in the automotive industry, integrating their products into his videos and events.
  • Brand Collaborations: Works with other YouTubers, influencers, and brands on joint projects and content.
  • Racing Career: Participates in events like the Stadium Super Trucks series, potentially earning prize money and sponsorships.
  • Affiliate Marketing: May promote products and services through affiliate links on his website or social media platforms.
  • Cleetus McFarland’s Estimated Net Worth: $3 Million

Important Note: Net worth estimations are speculative and can vary based on factors like asset values, investments, and expenses.

Who is Cleetus McFarland? Unmasking the Man Behind the Mullet

From Social Media Manager to Motorsports Icon

Cleetus McFarland’s journey showcases the power of turning passion into a multi-faceted career, encompassing racing, content creation, and even racetrack ownership. Cleetus McFarland’s Freedom Factory: More Than Just a Track, It’s a Community. The abandoned DeSoto Speedway’s transformation into Freedom Factory highlights McFarland’s commitment to creating a space for car enthusiasts, fostering a unique blend of entertainment and camaraderie. Leroy, Mullet, and Beyond: Cleetus McFarland’s Garage is a Testament to Automotive Creativity. McFarland’s dedication to building unique, record-breaking vehicles like his bodyless Corvette “Leroy” and El Camino “Mullet” has cemented his status as a true innovator in the automotive world. Breaking Records and Barriers: Cleetus McFarland’s Meteoric Rise in Motorsports. Despite a relatively late entry into professional racing, McFarland’s natural talent and fearless driving style have earned him recognition and respect in the competitive world of Stadium Super Trucks.

  • Real Name: Lawrence Garrett Mitchell
  • Born: April 5, 1995, in Omaha, Nebraska
  • Public Persona: Cleetus McFarland (adopted in 2015)
  • Family: Married to Madi Mitchell, they have a son named Ripper and a daughter named Ella.
  • Passions: Racing driver, car enthusiast, amateur airplane and helicopter pilot, RC pilot, and YouTube content creator.